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Becoming a True Insight-Driven Business

Becoming a True Insight-Driven Business
Connecting the Unconnected to Maximize Customer Experience and Value Across the Life Cycle

In this digital era, customers are more powerful and demanding than ever before. The window of opportunity to delight customers and maximise every customer interaction is reduced to seconds.

Understanding how to communicate to your customers using the most effective traditional and digital channels with the most relevant message has become critical to success.

Forrester recently gauged opinion from 590 CEOs and senior business leaders working across Europe, the Middle East, and Africa to produce a report entitled “The New Frontier: Unlocking the value of data”.

The research highlighted that whilst 87% of South African organizations recognize gaining better insights on their customers as one of their top business priorities, many of them are unable to effectively respond to customer demands with only 15% have a strategy to deliver a consistent customer experience across the life cycle.

You’re invited to discuss emerging trends, challenges, insight and market impacts with fellow C-Level decision-makers.

 

We will discuss:
  • Forrester C-level Research results
  • What does an insight driven business look like today?
  • Single customer view – linking your offline and online consumer
  • Effectively engaging the digital consumer
  • Critical success factors required to:
      1. – Retain profitable customers
      1. – Identify new customers
      1. – Speak to customers in a more individual manner
      – Select geographic locations that represent the greatest opportunity

JOIN US for senior-level conversations, exchange of ideas and networking at Select World Services’ Exclusive, intimate, by invitation only CXO dinner Becoming a True Insight-Driven Business – Connecting the Unconnected to Maximize Customer Experience and Value Across the Life Cycle.

This particular CxO Dinner would be of interest to executives with the following titles:

  • Chief Marketing Officer
  • Chief Customer Experience Officer
  • Chief Customer Engagement Officer
  • Chief Digital Officer
  • Head of Customer Experience
  • Head of Customer Engagement
  • Head of Business Intelligence
  • Head of Customer Insight
  • Head of Digital
  • And VPs, Head of Departments, and Directors with responsibilities in Marketing, Customer Experience/Engagement and Insight, Digital, and Business Intelligence.

Select World Services (SWS) is a global, full-service event company offering complete 100% turnkey event planning & management services, programming & production, entertainment & special event coordination, and event promotion.  Our services are available throughout the globe to assist companies in delivering highly-effective, result driven events, proven to deliver ROI.

SWS works with global companies to achieve strategic objectives and delivers events which will save organizations time, money and resources. We pride ourselves on a high quality, executive approach to deliveries.  Our experience and reputation for excellent customer service and returns on investment make us stand out from the competition.

The premier CxO dinners provide a platform for senior level Executives around the globe to come together in an intimate, controlled environment to exchange ideas regarding particular topics that are of immediate interest.

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